| Networking to Build Your Day Care Business |
Networking to Build Your Day Care Business
A day care is a business. But it is a unique business because, next to the medical profession, there may be no business that gets so intimately involved with its customers. A day care worker and the administration of the facility become family to the families you serve. You have been selected to hold a sacred trust because that mom and dad have decided that you can be trusted to care for their precious little ones for several hours a day.
But nonetheless, you do operate your day care on a profit basis. You are not trying to exploit the families you serve. But your dream was to run a day care so you can have the freedom to do for a living what you love to do which is to love and care for children. But as a business, you do have to charge for your services, make collections, manage a budget and be concerned about getting and retaining customers.
For most businesses, the methods for getting more customers includ things like marketing and advertising. While that kind of thing is done in the day care business, unless you are working in a franchise situation or you are competing with very large day cares, advertising is not an outstanding way to get new business. That is because the amount of business you get back for the amount you spend on advertising is quite small. Add to that the fact that there is a certain fit to the kinds of children and families that will be a good match to your day care and changes the picture for how you will go about building your client base for your day care.
When you first start your day care, it might be in your home and the first customers of your facility may be your own children and children of your friends. This is an important stage in the growth of your business. That is because for every child and every family you have in your day care, there are many other children and other families that that family knows and many of them are looking for a good day care as well.
This means that far and away the best way to go about building your list of children and families who will become regular customers of your day care is networking. Networking is how your customers seek out a day care. Next to proximity to their drive to work, parents use recommendations from friends and the "mommy network" to find out about new day cares and to seek you out to care of their children. And the key to networking is right in front of you every day. It is those children you serve and the parents who drop them off and pick them up every day.
So you should sponsor ways to open communications with those parents. Too often we just greet the parents in their cars as they drive though and the parents never get the chance to get to know you or the day care workers who are the ones who spend hours with their children every day. So think of some creative ways to get those parents into the facility to see what goes on in your day care and to meet you and rub elbows with you and your staff.
By finding ways to network with parents, you can learn if there is dissatisfaction in other day cares. There may be a movement of discontent with one of the large day cares near you and if you can get into that network, you can draw those families to your day care. By building relationships with parents and methods to bring in other parents, you use the most powerful marketing method there is, networking with the customers you already have.
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Coming Home From Day Care a Better Person When you are operating a day care, you may spend time with ...
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Daily Life in Your Day Care How do you view the daily schedule that you maintain in your day care? ...
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Discipline at Day Care When you first though of starting your own day care, the images of being with children, ...
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Effective Preparation to Start Your Day Care In any profession there is this thing called paying your dues. For an ...
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Freeing Your Day Care Workers to Love the Children In any business, how successful you are will to a large ...
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Great Day Care Workers for a Great Day Care Even though the day care you worked so hard to open ...
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Happy Kids, Happy Day Care There is always a little anxiety about the setting of a day care. It starts ...
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If You Build it, They Will Come Just like any business, there is basically one central event that will mean ...
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Insider Tips From the Day Care Gurus In any profession there are those insiders who know how that profession really ...
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Is a Franchise the Way to Go with your New Daycare? Going into business for yourself is always a big ...
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It Takes Money to Love the Kids There are a lot of good reasons to start your own daycare business. ...
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More Than a Day Care "Walk a mile in my shoes" was a popular song long ago which advocated that ...
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Networking to Build Your Day Care Business A day care is a business. But it is a unique business because, ...
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Starting Your Day Care at Home When you think of a day care facility, the image of a dedicated building ...
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The Basics of Starting a Day Care Starting your own day care business is a good way of scratching several ...
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The Five "Must Haves" to Start a Day Care Whether its going on vacation or building a new business, before ...
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The Grown Up Work of Running a Day Care For anyone who enjoys working with children, starting a day care ...
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Things to Think About When Starting a Home Based Day Care Side by side, the work and expense of starting ...
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When Separation Anxiety Strikes Your Day Care Its easy to get caught up in the business side of running your ...
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Who, What, When, Where and How to Start a Day Care Center There is a moment when in your mind ...
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Why Start Your Own Day Care Center? Have you ever heard of someone doing all the right things for all ...
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Your Computer as Day Care Worker While running a day care is all about caring for children, when you get ...
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Your Day Care Business Plan Many times people who want to start a new business chaff at the idea of ...
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The Publisher has strived to be as accurate and complete as possible in
the creation of this website, notwithstanding the fact that he does not
warrant or represent at any time that the contents within are accurate
due to the rapidly changing nature of the Internet.
This site
is a common sense guide to Networking to Build Your Day Care Business. In practical advice websites,
like anything else in life, there are no guarantees of income made.
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individual circumstances to act accordingly.
This site
is not intended for use as a source of legal, business, accounting or
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perceived slights of specific people or organizations are unintentional.
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